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Mama, Take Heart

with Robrenna Redl

“I Wanna Be Famous”

00:00 12:27
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Generation Z wants to be famous. But do they, really? We want to be known, but is fame really being known?

In this episode, Robrenna talks about:
1. The marketing and branding power being used to get and keep GenZ online and on social media.
2. Influencers and the influence they wield over younger generations.
3. GenZ value creativity and expression, diversity, inclusivity, justice – and they want to use their influence for good

Check out Axis.org for a great blog post relating to how influencers affect GenZ.

Forbes: Marketing to GenZ

Forbes: History of Influencer Collaborations

YPulse: How much GenZ Cares about online celebrities

Pew Research:What We Know about GenZ So Far

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Image Credit: Getty/Aleksei_Morozov
October 20, 2021
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Meet Your Host
Robrenna Redl is a real, raw, no-filters kind of girl. She went from an army brat to a military veteran. A wife to Troy and mom of two young adults, she has served in women’s, children’s, and middle school ministries. Robrenna is the friend you call to walk alongside you in hard, painful places of life as well as the joyful ones. She is a volunteer for the anti-sex-trafficking organization; I’ve Got A Name and an apprentice facilitator for the Trauma Healing Institute. Her passions include mocha coffee, dark chocolate, time with family and friends, and showing God’s love, mercy, and grace to others.
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